题  目：Smart Travel Demand Management in the Age of Smart Transportation

时  间：2024年10月31日14：30-18：00

地  点：交通大楼604

报告人：杨海 讲座教授

欢迎广大师生参加!

土木与交通学院

2024年10月23日

       报告人简介：

Prof. Hai Yang is a ChairProfessor at The Hong Kong University of Science and Technology, where he isrecognized as a leading expert in transportation research. His work has beenpublished in top-tier international journals, including Transportation Research,Transportation Science, and Operations Research, earning him a high ranking inboth publications and citations within the transportation field. Throughout hiscareer, Prof. Yang has received numerous prestigious awards, such as the 2020Frank M. Masters Transportation Engineering Award and the 2021 Francis C.Turner Award from the American Society of Civil Engineers. In addition, he washonored with the National Natural Science Award by the State Council of thePeople's Republic of China in 2011. Prof. Yang was appointed as a Chang JiangChair Professor by the Ministry of Education of China and served as theEditor-in-Chief of Transportation Research (TR) Part B: Methodological from2013 to 2018, a highly regarded journal in transportation studies. Currently,he is a member of the Distinguished Editorial Board for TR Part B and theScientific Council for TR Part C: Emerging Technologies, and he also serves asan Advisory Editor for Transportation Science.

报告摘要：

The revolutions in sharing,automation, and electrification are transforming how we travel, significantlyimpacting future mobility management. While uncertainties remain about theprecise effects of these disruptive technologies on travel demand andtransportation supply, it is evident that innovative demand management is ascrucial as advancements in supply technology for addressing escalating trafficissues in major cities. In this talk, I will explore the opportunities andchallenges of travel demand management in the context of smart transportation.I will present innovative strategies for managing travel demand, including atradable travel credit scheme to alleviate road congestion, revenue-preservingand Pareto-improving approaches for managing peak-hour transit demand, and anovel reward scheme that integrates surge pricing in ride-sourcing markets.