Yuan Shi, Associate Professor
Email：yuanshi@scut.edu.cn
Website: https://faculty.scut.edu.cn/dzswx/sy11/main.htm
Profile
Mandy SHI Yuan focuses on digital retailmanagement, retail e-commerce supply chains, procurement and supply chainmanagement, and service supply chain management. She has published over 30papers in prominent domestic and international journals, including more than 10articles in SSCI/SCI-indexed journals such as Journal of Operational ResearchSociety and International Journal of Production Research.
She has presided over or participated inmore than 10 research projects funded by the National Natural ScienceFoundation of China, the National Social Science Foundation of China, theMinistry of Education Humanities and Social Sciences Fund, and variousprovincial-level programs. Among these, she led the NSFC Young Scientists Fundproject Research on Multi-Risk Management and OptimizationDecision-Making Based on CVaR Under Portfolio Procurement Strategies,which received an Excellent rating in the performance evaluationorganized by the Department of Management Science. She also directed the MOEHumanities and Social Sciences Youth Project Research on Optimization ofElderly Care Resources Under Multiple Elderly Care Models: A Social SystemDynamics Approach, and the National Social Science Foundation ProjectResearch on the Innovation Development Path of China's Retail SupplyChain in the New Consumption Era (2020).
Research Interests
Digital retail management and digitalretail supply chain
Digital apparel supply chain andcross-border e-commerce
Data-driven supply chain management ine-commerce platforms
Data-driven category planning andmanagement
Intelligent logistics operations andoptimization
Courses Offered
Digital Retail Management, Procurement andSupply Management (English-taught), Procurement and Supply Management, HumanFactors Engineering, etc.
Education
08.2019–08.2020 | Visiting Scholar, TheWharton School, University of Pennsylvania, USA
09.2006–06.2010 | Ph.D. in Engineering(Industrial Engineering & Manufacturing Systems Engineering), TheUniversity of Hong Kong
09.2004–06.2006 | M.S. in Management(Management Science and Engineering), Tianjin University
09.2000–06.2004 | B.S. in Management(Industrial Engineering), Tianjin University
Work Experience
09.2010–Present | South China University ofTechnology
Journal Papers:
1. Y Shi, L Huang, M Chen, YJ Cai,LK Chu. Reselling or market place channel ? A manufacturer’s strategicdecisions for differentiated brands considering channel’s service level,Electronic Commerce Research and Applications, 63: 1985-2012, 2023.
2. Y Shi, T Qu, J Shi，L Huang .Marketplace or reseller: Channel strategy analysis for e-commerce platforms considering brand differentiation. Industrial Management& Data Systems,123(8): 1985-2012, 2023.
3. JShi, Q Li, LK Chu, Y Shi. Effects of demand uncertaintyreduction on the selection of financing approach in a capital-constrainedsupply chain. Transportation Research Part E, 148: 102266,2021.
