Email: jbllana@scut.edu.cn
1、 Field of Research
Tourism planning and destination management, tourism innovation and cultural tourism integration, tourism and regional development research, etc
2、 Courses offered
Academic frontier of tourism and tourism research methods (doctoral candidate); Research on Resort Development and Management (Master's Student); Tourism destination management, current situation and trend of convention and exhibition industry - innovation of convention and exhibition industry (undergraduate), etc
3、 Representative results of scientific research
（1） Longitudinal topic
1. Major project of the National Social Science Fund: research and interpretation of the spirit of the 20th CPC National Social Science Fund (research on the deep integration of culture and tourism in the process of Chinese modernization) (project approval number: 23ZDA091) [under research]
2. National Natural Science Foundation of China (NSFC): Research on the spatio-temporal diffusion, effect evaluation and path optimization of policy innovation -- Taking the integration policy of Chinese culture and tourism industry as an example (project approval number: 42271238) [under research]
3. National Natural Science Foundation of China: the spatial pattern, evolution mechanism and coordinated development of China's provincial tourism innovation capacity (project approval number: 41671150)
4. National Natural Science Foundation of China: Research on the spatial-temporal evolution model and dynamic mechanism of China's tourism innovation capability (Project approval number: 41340020)
5. Six provincial and ministerial projects, including Research on the Policy Effect and Spatial Pattern of Cultural and Tourism Industry Integration (project approval number: 2021A1515011627)
（2） Social practice topics (representative works)
1. Tourism development planning of Chishi Village, Xiping Town
2. Research on the development strategy of Guangzhou's culture and tourism meta universe industry
3. Research on the Cooperative Innovation Countermeasures of the Convention and Exhibition Industry in the Guangdong Hong Kong Macao Greater Bay Area
4. Overall plan for the industrial development of Southern Meigu
5. Evaluation Report of China International SME Expo
6. Guangdong Cultural Tourism Consumption Research Report
7. Research on the calculation and management optimization of the tourist capacity of Huangpu Military Academy
8. Research on the development of Guangdong tourism equipment manufacturing industry
9. Conceptual planning of tourism development in Dongwei Village, Honghaiwan, Shanwei City
10. Development plan of home stay industry in Zengcheng District, Guangzhou
11. Guangzhou Night Cultural Tourism Consumption Research Report
12. Implementation plan for creating an AAAA level scenic spot in East Guangdong Grand Canyon Scenic Area in Baxiangshan Town
13. Research on the Promotion Path of Lingnan Cultural Business Travel Activation
14. Development Plan of Red Cultural Tourism Industry Complex in Xinbai Village, Hongshan Town
15. Conceptual Planning of Jinding Bay Tourism Development in Shanwei City
16. Development Plan for Cultural Tourism in Xiantai's Hometown and Detailed Control Plan for Xiantai's Hometown Scenic Area
17. Qingyuan Feixia Mountain Tourism Industrial Park Planning
18. Development Planning of Leisure Agricultural Tourism Project in Banfu Town, Zhongshan City
（3） Scientific research papers (representative works)
[1] Research on the policy innovation system of cultural and tourism integration -- based on the central policy text, a three-dimensional framework analysis of subject path tool Journal of Tourism, 2024,39 (05): 31-44. (Corresponding author) (CSSCI)
[2] Research on the impact path of urban tourism image based on structural equation model -- taking Xi'an as an example Human Geography. 2015,30 (3): 130-136. (First author) (CSSCI)
[3] Research on the Impact of Nostalgia on Tourists' Environmental Responsibility Behavior in Historical and Cultural Blocks, Human Geography, 2021,36 (5): 83-91. (First author) (CSSCI)
[4]Pathways to tourism eco-efficiency: fresh insights from a configuration perspective. Current Issues in Tourism, 1–21. https://doi.org/10.1080/13683500.2024.2406413 (First author) (SSCI Q1)
[5] Review and prospect of foreign tourism innovation research Economic Geography, 2017,37 (9): 215-224. (First author) (CSSCI)
[6] Research on the coordinated development of tourism innovation in the Pearl River Delta: based on the dual dual theory Geographic Research, 2018,37 (09): 1751-1761. (First author) (CSSCI)
[7] The dynamic system of tourism industry integration and its driving mechanism framework -- Taking Foshan ceramic industry tourism as an example Enterprise Economy, 2018,37 (5): 5-13. (First author)
[8] Research on Tourism Cooperation Innovation in Pan Pearl River Delta Based on Capability Structure Relationship Model Tourism Journal, 2017,32 (10): 67-77 (first author)
[9] Measurement of production efficiency of tourism equipment manufacturing enterprises based on DEA Malmquist index: a case study of nine listed tourism equipment manufacturing companies Enterprise Economics, 2017,36 (10): 107-113. (Corresponding author)
[10] Based on the content analysis method, this paper studies the tourism motivation of Tibetan cyclists Journal of Shanxi Agricultural University (Social Science Edition), 2015,14 (04): 408-414. (First author)
[11] Research on the Policy Tools of Cultural and Tourism Integration in the Guangdong Hong Kong Macao Greater Bay Area -- Policy text analysis based on content analysis Urban Observation, 2021, 5:7-19. (First author)
[12] New trends of China's tourism development in the context of free trade pilot zones Journal of South China University of Technology (Social Science Edition), 2016,18 (02): 1-8. (Independent author)
[13] A review of research on policy innovation based on system evaluation method -- an analysis of the core collection of Web of Science Research and Development Management, 2019,31 (3): 134-144. (First author)
[14] Research on the interaction between inbound and outbound tourism and international trade between China and countries along the Belt and Road Tourism Guide, 2018,2 (05): 89-93. (First author)
[15] Research on the Impact of Realistic Perception on Field Tourism Willingness in Virtual Tourism Experience -- Based on the perspective of emotional evaluation theory Journal of Guizhou Business University, 2022,35 (4): 38-49. (First author)
[16] A Study on the Spatio temporal Behavior Model of Tourists in Scenic Spots Based on Nostalgia Motivation: A Case Study of Guangdong Provincial Museum CUHK Management Research, 2015,10 (03): 22-40 (first author)
[17] Analysis and reconstruction of scenic spot quality standards based on tourism experience Tourism Forum, 2020,13 (5): 24-34. (Full text reprinted in newspapers and periodicals of the People's Congress of the People's Republic of China, 2021, Issue 3) (second author)
[18] Research on the Coordination and Obstacles of Hong Kong's Economy Tourism Culture Coupling Journal of South China University of Technology (Social Science Edition), 2023,25 (2): 19-29 (first author)
[19] Research on the evolution and influencing factors of China's provincial cultural and tourism integration Tourism Forum, 2023, 16 (05): 65-76. (First author)
[20] From the perspective of internationalization, the production rules and characteristics of China's tourism academic knowledge: a statistical analysis based on the core database of Web of Science Journal of Tourism, 2022,37 (2): 142-154. (First author)
[21]Community participation and residents’ support for tourism development in ancient villages: The mediating role of perceptions of conflicts in the tourism community. Sustainability, 2021,13 (5): 2455. (Corresponding author)
[22]A sustainable tourism policy research review. Sustainability, 2019, 11 (11): 3187. (Corresponding author)
[23]How does digital infrastructure construction affect tourism development? Evidence from Chinese cities. Current Issues in Tourism, 2024: 1-17. (Corresponding author)
[24]Myths, imagination and reality: constructing tourist attractions with local knowledge. Current Issues in Tourism, 2024: 1-17. (Corresponding author)
[25] The impact of tourism e-commerce maturity on online travel booking intention - take Ctrip as an example Tourism Journal, 2014,29 (02): 75-83. (First author)
[26]How does the digital economy affect green innovation efficiency: evidence from China. Journal of Environmental Planning and Management, 2023: 1-27. (Corresponding author)
[27] Research on the technological innovation path of tourism industry structure and its transformation and upgrading - taking Guangdong Province as an example Journal of Chongqing University (Social Science Edition), 2014,20 (04): 16-24 (first author)
[28]Study on Spatio-Temporal Distribution and Evolution of Tourism Innovation Ability in China’s Provinces. Tourism Product Development in China, Asian and European Countries, 2020: 199-217. (First author)
[29] Review and prospect of China's tourism innovation: literature based research Human Geography, 2011, 26 (4): 29-34 (first author)
[30] Impact factors and development countermeasures of tourist shopping market - based on the investigation and analysis of the tourist souvenir market in Chaozhou Consumer Economy, 2009, 25 (5): 39-41. (Corresponding author)
[31]Tourism E-Commerce and the Innovation Development of Tourism Industry in China.Proceedings of the 2009 International Conference on Public Economics and Management(ISSHP).65-68（ First author)
[32] On the principles and market operation of urban traditional festival tourism development Business Times, 2009,7:96-98. (Independent author)
[33] The dual structure of Hakka culture and its cultural ecological interpretation -- also on the aesthetic dialectics of Hakka culture Academic Forum, 2006, (02): 176-180. (Independent author)
4、 Results of teaching research
1. Ministry of Education Comprehensive Reform Pilot of Economics (2016-2017) j Ⅱ jw-y9160010
2. Department of Education of Guangdong Province Demonstration major for cultivating applied talents in tourism management (2014,7-2016,6)
3. Department of Education of Guangdong Province Tourism Resources Development and Management (Provincial Quality Resources Sharing Course) (2012-2014)
4. Department of Education of Guangdong Province Exploration and Practice of Innovative Mode of Cultivating Applied Talents for Economic and Management Undergraduates in High level Universities (2011-2013)
5. Teaching and research papers (representative work): research on innovative talent training mode in colleges and universities - practical exploration of tourism management major based on the background of science and engineering (Education and Teaching Research, 2010), three major reforms of exploratory experimental teaching of liberal arts courses (laboratory research and exploration, 2017), and research on the construction of curriculum ideological and political teaching system under the background of first-class undergraduate majors (conference paper).
5、 Textbooks and works
1. Tourism landscape and tourism development (South China University of Technology Press, 2007)
2. Convention and exhibition project management: theory, method and practice (Tsinghua University Press, 2020, second edition)
3. Principles and Practice of Tourism Planning (Chongqing University Press, 20182021)
4. Tourism and reception industry: characteristics of the times and development trends (China Tourism Press, 2018)
5.Tourism Product Development in China, Asian and European Countries（Spring 2020） And 6 others.
6、 Honors
1. The second prize of Guangdong Provincial Education and Teaching Achievements (2018)
2. Third Prize of the 10th Guangdong Provincial Excellent Achievement in Philosophy and Social Sciences (2024)
3. The second prize of the fifth Guangdong Provincial Journal Excellent Works Selection (2020)
4. The first prize of CTTI Think Tank Research Excellence Award of New Think Tank Governance Forum (2023)
5. Outstanding Conference Paper Award of Tourism Journal China Tourism Research Annual Conference (2023)
6. Excellent conference paper of Tourism Science (2024)
7. Excellent Report of International Academic Conference on Mountain Tourism and National Parks (2024)
8. Excellent conference paper of China Spain International Conference on Tourism and Reception Industry (2023)
9. The first prize of the 8th China Conference and Exhibition Economic Research Excellence Paper (2015)
10. The second prize for outstanding achievements in exhibition economy research on the 40th anniversary of reform and opening up (China Conference on Exhibition Economy 2018)
11. Famous Teacher of South China University of Technology (2016)
12. Third Prize in the 18th China Creative Rural Tourism Design Competition (2024)
13. The first prize for excellence in undergraduate teaching of South China University of Technology (2011), etc
7、 Part time social work
Member of the Undergraduate Tourism Management Teaching Guidance Committee of the Ministry of Education, Deputy Director of the Tourism Management Teaching Guidance Committee of Guangdong Province's Universities, undergraduate education and teaching evaluation expert of national ordinary colleges and universities, communication evaluation expert of the National Self Science Fund, communication evaluation expert of the National Social Science Fund, education, science, culture and health consulting expert of the Standing Committee of the 14th People's Congress of Guangdong Province Decision making consulting expert of Guangzhou Municipal People's Government, deputy director of Guangdong Provincial Economic Expert Committee, executive vice president of Macao Leisure Tourism Service Innovation Association, member of the academic committee of the national liberal arts comprehensive experimental teaching demonstration center (Dalian University of Technology), review expert of planning textbooks of China Science Press (14th Five Year Plan) Member of the Academic Committee of Advanced Disciplines of Beijing International Studies University, Vice President of Guangdong Folk Culture Research Association, Vice President of Guangdong Rural Tourism Association, Vice President of Guangdong Rural Leisure Industry Association, and Individual Director of the Fifth Council of Guangzhou Tourism Association.
Reviewers of professional journals: Tourism Journal, Human Geography, Tourism Science Asia Pacific Journal of Tourism Research、 Journal of Zhejiang University (Natural Science), Journal of Hunan Normal University (Social Science Edition), Journal of South China Normal University (Natural Edition), Journal of Northwest Normal University (Natural Edition), Tropical Geography, Journal of South China University of Technology (Social Science Edition), etc.