MA in Journalism & Communication
(Professional Degree, Code: 0552)
MA in Journalism and Communication (Professional Degree) offered by SCUT is a high qualification post-graduation program expand students' interdisciplinary knowledge and practical skills in the media industry. The program lasting 2 years including 1 year full-time courses，half a year corporate intern job and half a year masters dissertation. The program has been recruiting international students since 2017.
Courses
The courses of MA in Journalism and Communication (Professional Degree) offer multiple opportunities for specialization, such as research and analytics, health communication, advertising communication, and film and television communication.
The courses will provide students with a wide array of computer science courses such as Cloud Computing, Search Engine Marketing Course, Information Processing and so on. Students not only learn how to complete the tasks necessary to succeed in their field, but also to understand the theory behind those tasks, ensuring they'll be able to adapt to future changes in the industry.
Practical Research Laboratory
Given the prominence of digital media in Greater Bay Area of China，the Professional Master's program will also help students strengthen their practical skill.In order to improve students' practical ability, we provide one of four concentrations.
l Key Laboratory of New Media and Brand Communication Innovation and Application of Guangdong Province
l Guangdong Big Data and Computational Advertising Engineering Technology Research Center
l Center for Public Health Risk Surveillance and Information Communication in Guangdong Province
l The Centre of Public Diplomacy and Intercultural Communication Research
Cultivated Career
This Professional Master's Degree Program adheres to cultivate top innovative talents with high-quality, innovation, creativity, entrepreneurship, and international vision, and focuses on training innovative and inter-disciplinary talents.
l Cultivate inter-disciplinary talents with the ability to collect, write, edit, and comment, and to adapt to the integrated new media environment for the media industry.
l Cultivate management and policy support talents with political literacy, comprehensive knowledge structure and internationalization for the press, publishing, broadcasting, and other government propaganda departments.
l Cultivate management and market research talents with innovative thinking and integrated communication ability for the publicity, advertising, public relations and other businesses of various enterprises and organizations.
l Cultivate high-level management talents with the ability of new media development and utilization and forward-looking vision for the new media industry represented by mobile Internet.
l Cultivate international communication talents at home and abroad who understand Chinese culture and have an international perspective for foreign affairs departments at all levels and enterprises carrying out transnational business.
