Recently, ShanghaiRanking, a premier higher education evaluation institution, officially released the “2024 Best Chinese Majors Ranking.” In this year’s results, the Communication major at the School of Journalism and Communication, South China University of Technology (SCUT), was ranked 9th nationwide, while the Advertising major also climbed to 9th place—an improvement of three spots compared to last year. Meanwhile, the Journalism major rose four places to rank 12th. These achievements reflect a clear upward trend for the School’s programs, underscoring its steady progress in building New Liberal Arts.

A New Milestone in Disciplinary Development

The School of Journalism and Communication at SCUT attaches great importance to the interdisciplinary integration of journalism, communication, and related fields in the humanities, sciences, and engineering. Actively exploring the development of New Liberal Arts, the School focuses on distinctive, differentiated growth strategies. By capitalizing on SCUT’s engineering strengths, the School has advanced its interdisciplinary integration model to a “2+5” framework, shaping two new research directions—Intelligent Communication Studies and Intercultural New Media Studies—along with five major research areas: Journalism, Computational Communication, Computational Advertising, Health Communication, and International Communication.

Supported by three broad training pathways—Journalism, Communication, and Computational Advertising & Brand Communication—across undergraduate, master’s, and doctoral levels, the School is gradually establishing a comprehensive system for talent cultivation and research practice that embraces interdisciplinary collaboration in the digital intelligence era.

About ShanghaiRanking’s Best Chinese Majors Ranking

ShanghaiRanking’s “Best Chinese Majors Ranking” covers 810 majors in 93 categories and 12 fields. It uses a three-level evaluation framework—covering institutional, disciplinary, and major competitiveness—alongside five categories of evaluation indicators: institutional conditions, disciplinary support, student sources, major employment, and major conditions. In total, 19 specific indicators are applied, dynamically monitoring over 60,000 undergraduate majors in more than 1,200 universities. This ranking represents the largest undergraduate degree majors ranking in China, covering the broadest range of subject areas to date.