Darren(Deren) Lin graduated from the school of Journalism and communication of South China University of technology in July 2011, is a postgraduate in communication. He has more than 10 years marketing experience/digital transformation across US, EU and APAC as an industry leader. He was Global Digital Marketing Director at top 500 companies, 4A agencies and consulting companies.

He lead and designed sophisticated solutions for top companies and later these practices had significant impacts on areas as marketing processes, computational advertising, big data, machine learnings and Marketing technology.

His career footprints covers online to offline marketing, from 2B to 2C industries and one of the very rare senior leaders who can leverage and implement technology/data into marketing.