Zhang Luyuan, Ph.D
Associate Professor and Master Supervisor at the School of Journalism & Communication, South China University of Technology
Executive Director of Guangdong-Hong Kong-Macao Greater Bay Area Internet Audiovisual Production and Research Center
Ph.D in Communication University of China
Visiting Scholar of Taiwan Culture University
Member of the Network Audio-visual Committee and Media Culture Committee of Chinese Collegial Association for Visual Art
Awardee of Excellent Commentary Award of Flying Apsaras Award for Chinese TV Drama and the Academy Award for Chinese Collegial Association for Visual Art.
Main Research fields: network audio-visual new media, screen media and image communication, media art, film and television culture
Work Experience
Jul. 2018-present Associate Professor, School of Journalism and Communication, South China University of Technology
Part-time Academic Job
Member of the Network Audio-visual Committee and Media Culture Committee of Chinese Collegial Association for Visual Art
Director of Media Culture Professional Committee of Chinese University Film and Television Association
Standing director of Photography Education Professional Committee of Guangdong Higher Education Association
Judge of Guangdong Radio and Film Awards
Evaluation expert of Guangdong Network Audio-visual New Media Association
Contributing editor of academic journal audiovisual Theory and Practice
Academic Work
New China and New era: The Course and Prospect of Film and Television, Associate editor, Communication University of China Press, November 2021.
New Liberal Arts and New Technology: Opportunities and Prospects of Film and Television Education in China，Associate editor, China Radio International Press, September 2020.
Representative Papers
1.Zhang Luyuan: Short videos Form cultural Fashion, People's Daily, March 4, 2019.
2.Zhang Luyuan, Zhang Liping: Variety Shows: Individuation is not equal to minority, Guangming Daily, July 31, 2019.
3.Zhang Luyuan: The Fusion Path of Art Media Research in the Multi-screen Co-existence Era, Modern Communication, no. 6, 2019, CSSCI journals.
4.Zhang Luyuan: Theoretical Tracing, Historical Process and Current Situation of screen Evolution Research, Contemporary Communication, no.1, 2019, CSSCI journals.
5.Zhang Luyuan, Zhang Guotao: TV Practice of Health Communication: The Value Pursuit and Development Path of Chinese Medical DRAMA, The Press, no.4, 2017, CSSCI journals.
6.Zhang Luyuan, Zhang Guotao: On the four balances of sports variety show setup, TV Research, no. 2, 2017, CSSCI journals.
7.Zhou Yong, Zhang Luyuan: Explore a new model for the development of TV media industry with Chinese characteristics, Modern Communication, no. 12, 2016, CSSCI journals.
8.Zhang Guotao, Zhang Luyuan: Excessive entertainment of network variety shows: problems, causes and countermeasures, China Television, no. 6, 2017, CSSCI journals.
9.Zhang Luyuan, Liu Jun: Exploration of Chinese TV literary thought in the new period, Journal of School of Chinese Language and Culture Nanjing Normal University, no. 1, 2017, CSSCI journals.
10.Zhang Luyuan, Cao Wei: Paradigm shift and method innovation in TV drama research, Media, no. 22, 2016, CSSCI journals.
Major Research Projects(Part)
1.Hosted the 14th Five-year Planning project for the Development of Philosophy and Social Sciences in Guangzhou, Innovation Research on the 'Going Out' Path of Online Video in the Era of Integrating Media.
2.Hosted the project supported by China postdoctoral science foundation, Research on Algorithm Optimization and Value Guidance of Online Short Video in the Era of Artificial Intelligence.
3.Hosted Guangdong provincial universities key research platform and research project, Research on Content Governance and Value Guidance of Network Short Video.
Awards and Honors
Scientific research awards
1.Third prize of excellent commentary in the 5th Chinese TV Drama Feitian Awards, 2018.
2.Second prize in the essay solicitation and selection of China Alliance of radio, film and television social organizations, 2018.
3.Second prize of The 13th Association Award of Chinese Collegial Association for Visual Art and 2019-2020 Academic Achievement Promotion Activity, 2020.
4.Second prize of 2018-2019 Academic Achievement Promotion Activity and the 12th Association Award paper of Chinese Collegial Association for Visual Art, 2019.
5.Second prize for Outstanding Achievements in Scientific Research in School of Journalism and Communication, South China University of Technology, 2020.
6.Excellent Doctoral dissertation of Communication University of China, 2018.
7.Third prize of the 11th National Excellent Paper award for Journalism Students, 2016
8.Third prize of the 9th National Excellent Paper award for Journalism students, 2014.
Other awards
1.Advanced individual of the 6th China International College Students Internet+ Innovation and Entrepreneurship Competition, 2020.
2.Outstanding teacher in charge of a class in South China University of Technology, 2020.
3.Outstanding teacher in charge of a class in South China University of Technology, 2019.
4.Outstanding graduate of Communication University of China, 2018.
5.National Scholarship for Doctoral Students, 2017.
Main Course
Postgraduate course: Audio-visual new media study
Undergraduate course: Analysis of Network Audio-visual Programs, Integrated Media Audio-visual, Network Communication, Introduction to Mass Media, etc
Cultivation of talents
Recruit academic and professional masters in Journalism and Communication. Welcome students who are interested in the fields of new Internet audiovisual media, screen media and image communication, media art and film and television culture to join the research team.
Contact
Email: zhangluyuan@scut.edu.cn
WeChat Official Account: Network Audio-visual frontier
Zip Code: 510006
Address: School of Journalism and Communication, South China University of Technology, Panyu District, Guangzhou, Guangdong Province
