Zhang Luyuan is an associate professor and master's supervisor at the School of Journalism and Communication, South China University of Technology. He is a recipient of provincial and ministerial-level youth talent programs and a leader in the Guangdong-Hong Kong-Macao Greater Bay Area online audiovisual industry. Director of the Creation and Research Center, Director of the Research Center for Intelligent Media and Future Images, and Deputy Secretary-General of the Network Audiovisual Professional Committee of the China Higher Education Film and Television Association.
His main research areas include online audiovisual media, artificial intelligence-based video, and international audiovisual communication. He has published articles in “People's Daily”, “Guangming Daily”, “Modern Communication”, and “Contemporary Communication”. He has published over 80 papers in journals such as Contemporary Cinema, including over 30 CSSCI journal papers; some of these papers were reprinted in publications such as Xinhua Digest. Several policy consultation articles. One academic monograph and six edited works have been published. Projects funded by the National Social Science Fund of China and the China Postdoctoral Science Foundation have been presided over. He has undertaken more than 10 national and provincial-level research projects, including projects funded by the Guangdong Provincial Philosophy and Social Sciences Planning Project. He has received multiple awards, including the Theory Award of the China TV Drama Flying Apsaras Award and the Association Award from the China Higher Education Film and Television Society.
Representative Articles
A Preliminary Discussion on Video Blogs: Media Attributes, Narrative Styles, Aesthetic Characteristics, and Cultural Trends, Modern Communication, No. 5, 2023, CSSCI
The Integration Path of Art Media Research in the Era of Multi-Screen Symbiosis, Modern Communication, No. 6, 2019, CSSCI
Exploring New Models for the Development of China's Television Media Industry, Modern Communication, No. 12, 2016, CSSCI
Technological Empowerment, Media Characteristics and Cultural Crisis of Artificial Intelligence Image Production Mode, Contemporary Cinema, No. 9, 2023, CSSCI
Theoretical Origins, Historical Process and Current Status of Screen Evolution Research, Contemporary Communication, No. 1, 2019, CSSCI
The Practice of Health Communication in TV Dramas: The Value Pursuit and Development Path of Chinese Medical Dramas, Journalism Review, No. 4, 2017, CSSCI
Application Landscape, Dilemmas and Innovations of Virtual Digital Humans in the Field of Online Audiovisual Media, Guizhou Social Sciences, No. 1, 2025, CSSCI
New Creative Changes, Local Explorations and Value Orientation of Physical Fitness Competition Variety Shows, China Television, No. 8, 2024, CSSCI
Social Risks and Governance Strategies of Excessive Capital Intervention in Variety Show Production, Media Economics and Management Research, No. 2, 2024, CSSCI
Reaching, Connecting, and Integrating: Three Approaches to Value Transmission in the Opening Ceremony of the Hangzhou Asian Games, China Television, Issue 2, 2024, CSSCI
Books
New Era, New Mission: Chinese Film and Television and the Construction of Modern Civilization of the Chinese Nation, Associate Editor, Communication University of China Press, October 2025.
Modernization and High Quality: The Development History, Experience and Trends of Film and Television Education in China, Associate Editor, Communication University of China Press, October 2024.
The Knowledge System of Chinese Film and Television Disciplines and Talent Cultivation: New Paths and New Models, Associate Editor, Communication University of China Press, October 2023.
Towards a Culturally Strong Nation: New Concepts and New Patterns in Chinese Film and Television, Associate Editor, Communication University of China Press, November 2022.
New Liberal Arts and New Technologies: Opportunities and Prospects for Film and Television Education in China, Associate Editor, Communication University of China Press, November 2021.
The New Era of China: The History and Landscape of Film and Television, Associate Editor, China International Broadcasting Press, September 2020.
Part-time Jobs
Deputy Secretary-General of the Online Audiovisual Professional Committee of the China Higher Education Film and Television Association
Council Member, Media Culture Professional Committee of the China Higher Education Film and Television Association
Council Member, Audiovisual Communication Committee, Chinese Society for the History of Journalism and Communication
Expert in all-media program evaluation of China Media Group
Expert reviewer of the Education Quality Evaluation Center of the Ministry of Education
Expert reviewer of the Center for Degree and Graduate Education Development, Ministry of Education
Standing Director of the Photography Education Professional Committee of Guangdong Higher Education Association
Judge, Guangdong Radio, Film and Television Awards
Committee member, expert reviewer of Guangdong Provincial Internet Audio-Visual New Media Association
Director of Guangzhou Municipal Literary Critics Association, etc.
Awards
Third Prize for Outstanding Commentary at the 5th China TV Drama "Flying Apsaras Award" of the State Administration of Radio and Television, 2018.
Second prize in the essay competition organized by the China Federation of Radio and Television Social Organizations, 2018.
First Prize for Academic Papers at the 16th "Society Award" of the China Higher Education Film and Television Association, 2023.
Second Prize for Academic Papers, 13th "Society Award" of the China Higher Education Film and Television Association, 2020.
Second Prize for Papers at the 12th "Society Award" of the China Higher Education Film and Television Association, 2019.
Third Prize for Academic Papers, 17th "Society Award" of the China Higher Education Film and Television Association, 2024.
Main Courses
Graduate courses: "Artificial Intelligence Imaging", "Lecture Series on the Academic Frontiers of Journalism and Communication", etc.
Undergraduate courses : Online Audiovisual Communication, Media Culture, New Audiovisual Media, and Pathways and Methods for Film and Television Learning.
Contact
drzhangluyuan@163.com
