Rui Jian is currently a professor at College of Journalism and Communication, South China University of Technology. He also serves as the vice chair of the Department of New Media and Communication. After receiving his master’s degree of Media and Information Studies from Michigan State University and his PhD degree of Communication from University at Buffalo, the State University of New York, and working at Texas Tech University and Lamar University, he has worked at College of Journalism and Communication, South China University of Technology since 2018.
His research integrates health communication, computer-mediated communication, and interpersonal communication, specifically investigating the impact of new media and interpersonal interactions on health communication. Up till September 2021, he has published three academic papers in Chinese journals and 20 in English journals. Among them, 19 were published at SSCI or SCI journals, 10 from SSCI tier I and 9 as the first author. He has received one national social science grant, one grant from Department of Education in Guangdong Province, and worked as the principal investigator on several government grants. He won the first prize of Guangdong Philosophy and Social Science Award.
Work and Education
1. 2003/09-2007/06: BA in English, Nanjing University
2. 2007/8-2009/12: MA in Media and Information Studies, Michigan State University
3. 2010/8-2014/5: PhD in Communication, University at Buffalo, the State University of New York
4. 2014/8-2015/5: Visiting Assistant Professor, Texas Tech University
5. 2015/8-2018/8: Assistant Professor, Lamar University
6. 2018/11-now: Professor, South China University of Technology
Academic Positions
1. Vice Director of Center for Public Health Risk Surveillance and Information Communication in Guangdong Province
2. Editorial Board Member of Asian Journal of Communication
3. Guest Associate Editor of Frontiers in Psychology
4. Executive Director of China Internet Communication Society
5. Director of Health Communication Professional Committee of China Journalism History Society
6. Co-chair of Midwinter Conference, Mass Communication and Society Division, Association of Education in Journalism and Mass Communication
Book Chapters
1. Rui, J., & Stefanone, M. (2015). The secret to happiness: Social capital, trait self-esteem, and subjective well-being. In H. Wang (Ed.), Communication and “the good life” (pp. 127-141). New York: Peter Lang.
2. Hong, J., & Rui, J. (2014). The current status and development of computer-mediated communication. The New Trend of Communication Studies (p. 663-685). Tsinghua University Press
English publications (First author or corresponding author highlighted)
1. Rui, J.R., Cui, X., Xu, Q., & Yu, N. (2021). How public interactions via WeChat Moments predict the emotional well-being of Chinese seniors and emerging seniors: The moderating roles of perceived self-network discrepancy and age. CyberPsychology: Journal of Psychosocial Research on Cyberspace, 15(3).
2. Xia, T., Chen, J., Rui, J.R., Li, J., & Guo, Y. (2021). What affected Chinese parents’ decisions on tuberculosis treatment: Implications based on a cross-sectional survey. PLOS One, 16(1), e0245691. Doi: 10.1371/journal.pone.0245691
3. Rui, J.R., Yang, K., & Chen, J. (2021). Information sources, risk perception, and efficacy appraisal’s prediction of engagement in protective behaviors against COVID-19 in China: Repeated cross-sectional survey. JMIR Human Factors, 8(1), e23232. Doi: 10.2196/23232
4. Liang, S., Chen, J., Rui, J.R., Guo, J. (in press). The boomerang effect of tuberculosis knowledge and self-efficacy on Chinese patients’ intention to seek timely treatment and adhere to doctors’ regimens. Accepted at Patient Education and Counseling. Doi: 10.1016/j.pec.2020.10.030
5. Rui, J.R., Cui, X., & Liu, Y. (2020). They are watching me: A self-presentational approach to political expression on Facebook. Mass Communication and Society, 23(6), 858-884. Doi: 10.1080/15205436.2020.1740741
6. Rui, J.R. (2020). How a social network site profile affects employers’ impressions of the candidate: An application of norm evaluation. Management Communication Quarterly, 34(3), 328-349. Doi: 10.1177/0893318920916723
7. Rui, J.R., Yu, N., Xu, Q., & Cui, X. (2019). Getting connected while aging: The impact of WeChat network characteristics on the well-being of Chinese mature adults. Chinese Journal of Communication, 12, 25-43. Doi: 10.1080/17544750.2018.1530270
8. Rui, J.R. (2018). Objective evaluation or collective self-presentation: What people expect of LinkedIn recommendations. Computers in Human Behavior, 89, 121-128. Doi: 10.1016/j.chb.2018.07.025
9. Rui, J.R., & Li, S. (2018). Seeking help from weak ties through mediated channels: Integrating self-presentation and norm violation to compliance. Computers in Human Behavior, 87, 121-128. Doi: 10.1016/j.chb.2018.05.022
10. Rui, J.R. (2018). Source-target relationship and information specificity: Applying warranting theory to online information credibility assessment and impression formation. Social Science Computer Review, 36, 331-348. Doi: 10.1177/0894439317717196
11. Rui, J.R. & Stefanone, M.A. (2018). That tagging was annoying: An extension of expectancy violation theory to impression management on social network sites. Computers in Human Behavior, 80, 49-58. Doi: 10.1016/j.chb.2017.11.001
12. Liu, Y., Rui, J.R., & Cui, X. (2017). Are people willing to share their political opinions on Facebook? Exploring roles of self-presentational concern in spiral of silence. Computers in Human Behavior, 76, 294-302. Doi: 10.1016/j.chb.2017.07.029
13. Cui, X., Rui, J.R., & Su, F. (2016). From immediate community to imagined community: Social identity and the co-viewing of media event. Global Media and China, 1(4), 481-496. Doi: 10.1177/2059436416681177
14. Rui, J.R., & Stefanone, M.A. (2016). The desire for fame: An extension of uses and gratifications approach. Communication Studies, 67, 399-418. Doi: 10.1080/10510974.2016.1156006
15. Rui, J.R., & Wang, H. (2015). Social network sites and international students’ cross-cultural adaptation. Computers in Human Behavior, 49, 400-411. Doi:10.1016/j.chb.2015.03.041.
16. Rui, J.R., Covert, J.M., Stefanone, M.A., & Mukherjee, T. (2015). A communication multiplexity approach to social capital: On- and offline communication and self-esteem. Social Science Computer Review, 33, 498-518. Doi: 10.1177/0894439314552803.
17. Rui, J.R., Chen, Y., & Damiano, A. (2013). Health organizations providing and seeking social support: A Twitter-based content analysis. CyberPsychology, Behavior, and Social Networking, 16, 669-673. Doi:10.1089/cyber.2012.0350.
18. Rui, J.R., & Stefanone, M.A. (2013). Strategic image management online: Self-presentation, self-esteem, and social network perspectives. Information, Communication, and Society, 16, 1286-1305. Doi: 10.1080/1369118X.2013.763834.
19. Rui, J.R., & Stefanone, M.A. (2013). Strategic self-presentation online: A cross-cultural study. Computers in Human Behavior, 29, 110-118. Doi: 10.1016/j.chb.2012.07.022.
20. Xu, W., Stefanone, M. A., & Rui, J.R. (2013). The benefits and burdens of network diversity: Political engagement on social networking sites. First Monday, 18. Doi: 10.5210/fm.v18i9.4822.
Chinese publications (First author or corresponding author highlighted. Students’ name was asterisked)
1. Liu, S., & Rui, J.R. (2021). How social media exposure affect users’ perceived norm of workout and their intention to engage in workout. Journalists, 6.
2. Rui, J.R., & Liu, Y.* (2020). The lack of health communication effect research and the reconstruction of the research path. Journalism and Writing, 8.
3. Rui, J.R., & Chen, H. (2019). Social resources or parental demonstration: A study on the digital divide of college students' WeChat reading. Journalists, 5, 50-59.
Grant
1. The development strategies of media health communication power in our country from the perspective of Healthy China, National Social Science Grant
2. Community communication in the context of Healthy China, Department of Education in Guangdong Province
3. Several grants funded by governments and public health institutions on health communication and intervention
Honors
1. The first prize of Guangdong Philosophy and Social Science Award, 2021
2. Top Paper Award, Human Communication and Technology Division, National Communication Association, 2016
3. Top Student Paper Award, Human Communication and Technology Division, National Communication Association, 2013
