Yang Wei
time: 2025-12-04

Yang Wei

 

Yang Wei, female, is a professor and doctoral supervisor at the School of Journalism and Communication, South China University of Technology, and a senior visiting scholar at Rutgers University, USA.              


Research Directions

1. Theoretical and practical research on the development of cultural and creative industries from a global perspective, and collaborative research with the industry on the brand building of cultural and creative industrial parks.

2. Research on new media communication models and new media industries.

3. New media and social development.


Education and Work Experience

September 1993 - July 1996, Master's degree, School of Literature, Hunan Normal University


July 1996 - Present: Teaching Assistant, Lecturer, Associate Professor, and Professor at the School of Humanities and Journalism, South China University of Technology


September 2001 - July 2004: Doctor of Literature, Jinan University


August 2016 – October 2017: Senior Visiting Scholar, Department of East Asian Cultures, Rutgers University, USA


Part-time Jobs

The Evolution of Newspaper Language Under the Influence of Social Culture in the Past Century, Academic Research, Issue 1, 2013


IP Development Path in the Publishing Industry under the Internet Thinking, Modern Publishing, Issue 1, 2019


A Comparison of Two Dissemination Logics and Operation Models of Mobile Short Videos, Contemporary Television, Issue 3, 2019


Narrative Thinking on Storytelling in Documentaries,Television Studies, Issue 3, 2019


A Study on the Development Path of Popular Science Journals from the Perspective of Communication Studies, China Publishing, August 2011.


Reflections on the Innovative Development of Children's Publishing, Editor's Friend, July 2011 issue.


Contact

1379027513@qq.com